Thursday 12 September 2013

Why Drive Was Made

Drive was simply made to show the book in a film context. The book was adapted for the movie by Iranian screenwriter Hossein Amini. The book has similar elements to the book however there is a few changes which were made for the film for example the cars used, as well as there being different violence in the film itself. The idea of the book written by James Sallis is a typical genre of book he writes himself. The film adaption itself covers most of the book with small adjustments. Also what was good when making the film was that James Sallis on a few occasions was present on set. 

Since the films release the book gained a new front cover featuring the lead role of the film played by actor Ryan Gosling





















Original book cover before release                                                    Book cover after film release




Wednesday 11 September 2013

Drive (2011) Promotional Campaign


Originally Drive was planned as a blockbuster but eventually changed to an independent film. In 2010 drive was bought to the Cannes film festival and promotional posters were released. The posters themselves feature the leading role character (Ryan Gosling) which is a key element to promoting the film, due to him being popular as an actor. Drive grossed $77,560,689 worldwide, making nearly six times on its 13 million dollar budget. Another success was the release of the soundtrack which featured the music from the film. The film is commonly liked due to the soundtrack which the majority was composed by Cliff Martinez. The website as you first click on it features the success of the film which is a way of proving to the viewer it is worth watching. As you continue into the sight, the trailer plays automatically. The build up to the premiere also featured various TV interviews around America and Europe. 

 

Why Lincoln Was Made

In an interview with director Steven Spielberg he said " We Didn't want to put Lincoln on a marble pedestal", but did say  “We did want him interacting with the big issue at hand, which was fighting to enough votes to pass a constitutional amendment that would abolish slavery, and the other issue, to end the war.”

Source:
http://www.telegraph.co.uk/culture/film/starsandstories/9803637/Steven-Spielberg-interview-for-Lincoln-The-patriot-brings-a-smile-to-the-president.html

Lincoln (2012) Promotional Campaign

                                           

 
Lincoln had a budget of $65million and grossed $275,293,450 from the box office. Lincoln had the same approach as most films by having the main role character on its poster. In this case the poster features the image of actor Daniel Day Lewis as Abraham Lincoln. Below it features Lewis’ name which would appeal to those who are a fan of Daniel Day Lewis himself. It also features above Lewis’ name A Steven Spielberg film which also is a good way of promoting the film as It would attracts those who enjoy Spielberg’s films. The films soundtrack was also a good way of promoting the film due to it being composed by famous composer John Williams who has produced the soundtracks to other successful films including Star Wars and Saving Private Ryan. DreamWorks and Google Play announced on the Lincoln movie Facebook page that they would release the trailer for the film during a Google+ hangout with Steven Spielberg and Joseph Gordon-Levitt on September 13, 2012, which then led to a teaser trailer being released in September 2012. The idea to have the Google+ hangout with the director would attract fans of the film but also the director himself which would have led to increased popularity in the film.
Lincoln also has its social media platforms which include the website, Facebook page and YouTube channel which features the trailer as well as exclusive extracts from the film as well as interviews
The trailer itself includes music from the soundtrack as well as informing us of the actors involved. They also display above the actors name “Academy award winner” which is a good thing to include in the trailer as it  is an endorsement and could attract people of the film due to it having successful award winning actors.






Group Details

For this task of creating a film trailer, I will be working with two of my classmates: Joseph Inns and Joseph Dunkerly 

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