Blitz (2011)

Blitz is a British crime thriller directed by Elliot Lester. In terms of promotion one of the key parts to promoting the film was the poster. The poster itself features the main character (Jason Statham) who is renowned for playing his “hard man” role in other films. This is a good way of promoting the film as it will bring an audience in whom like Jason Statham as an actor and also the type of films he features in. The teaser trailer is 30 seconds which features clips which were in the main theatrical trailer. The 30 second teaser has very pacey cuts which relates to the genre of the film. At the end of the teaser trailer it features its release date. The film probably wouldn’t have been finished which results in the short teaser trailer. The main theatrical trailer features some of the clips shown in the teaser trailer but starts of slowly and builds up to the fast action in contrast to the teaser which is fast cuts and action.