Overall I think that my film
trailer shows a very good link between the other ancillary texts (Cover &
Poster). Looking into existing films it is very clear they do this and it
results in a very professional and successful looking products. It is very
common that a film will use similar images and fonts to attract audiences. If
they were to change them it would make it difficult to the audience to remember
a film after all they are trying to attract an audience and make them remember
the film.
Fonts
It is clear to see that in the
trailer I have used a font called Bank Gothic which fitted in very nicely with
the genre of our film. I first used the font for the trailer and after doing so
felt to show a clear connection I would also use it on the film poster. The
reasons for doing so are that the font itself is easy to read and bold which
makes it stand out. The only really change to it within the film poster are
that I have changed some of it to black instead of white like in the trailer.
However I didn’t use the font on the Little White Lies cover as it didn’t really
fit in with Little White Lies style as they tend to use more of a stylised font
which I felt this font didn’t have.
Images
Its very clear that one of the
main characters Jason Dyer features on all of the tasks which is very important
when marketing your film. The images on both the magazine and the poster are
very clear and are easy to recognise that it is Jason Dyer. The magazine cover
itself features the iconic jacket which Dyer wears throughout the film trailer.
This would be much like the film Drive as Ryan Goslings character was well
known for the jacket he wore throughout the film as well as on the film poster.
Endorsements and Accreditation
In terms of endorsements and accreditation
the clear link here is between the trailer and the film poster. Mid-way through
the trailer it features our made up production company Anarchy Production which
is also featured on the film poster. At the end of the trailer there is a small
billing block which features company accreditation which is also featured at
the bottom of the billing block on the film poster. We also see on the trailer
actor endorsements saying Academy Award Winning which again is also included at
the top of the film poster.
One final clear link would be
between a piece of the dialog and the main image on the film poster which. In
the trailer there is a piece of dialog which sais “The worlds a dangerous place
to live in you’ve got to be constantly looking over your shoulder” which part (you’ve
got to be constantly looking over your shoulder) has been used as the tagline
for the poster. This also ties in closely with the main image as Dyer is
slightly looking over his shoulder.
Overall I feel that all the tasks
I have produce tie in closely and work well showing consistency within the
fonts, endorsements and accreditation's.
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